Tuesday, 6 March 2012

Represenatiton of young people

"What is happening to our young people? The disrespect their elders; they disobey their parents. They ignore the law. They riot in the streets, inflamed with wild notions. Their morals are decaying.What is to become of them?" Plato 4th Century.


Characteristics of stereotypes

  • they are simplistic
  • can be conscious or unconscious
  • they are rigid, thus not easily corrected
Stereotypes are social constructs

  • they show values  that reinforce group and individual subordination
  • they marginalise people, treating them as  'the other'
  • they originate in and reflect the power relations in society because they are part of culture's ideology.
Hegemony in News

  • Media industries operate within a structure that produces and reinforces the dominant ideology via a consensual 'world view'
  • This world view is produced predominantly by white middle class, middle aged men
  • It is their idea and values that  infiltrate media texts and ensure that other voices do not get heard. 
Propaganda = a form of communication aimed at influencing the attitude of a community toward some cause or position

Moral panic =creating fear

WORDS: thug, disrespectful, thieves, hoodies, criminals, 

WORDS: Wise, judgemental, critical, talk a lot,

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